Daily 365: Cocoa Bean
Mmmmm, chocolate. The goal for this wrapper, with name and copy by Kim Stearns, was to seem organic and natural. Like the chocolate is fresh and pure, not all processed.
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I want chocolate so badly now. The stencil style font on burlap totally makes this seem like the manliest chocolate known to man.
Well, don’t you hate it when you go to buy chocolate, and people look at you funny? This is CHOCOLATE. For Men. You can find it next to the Guinness.
Chocolate and Guinness sounds AMAZING!